Which advertising data is included in my plan?

Bitmovin's Observability collects advertising data in 2 categories:

  1. Advertising Quality of Experience
  2. Advertising Debugging & Engagement

Advertising Quality of Experience data is included in every plan. Advertising Debugging & Engagement data requires an additional subscription.

You can find a breakdown of the data included in each category below:

Data & MetricsAdvertising Quality of Experience
(included in all plans)
Advertising Debugging & Engagement
(additional subscription required)
Ad Requests & Ad Count✅
Ad Error Percentage✅
Ad Rebuffer Percentage✅
Ad Startup Time✅
Breakdown Filters (eg. platform, country etc.)✅
Ad Abandonment✅
Ad Top Errors✅
Ad Failed Beacons✅
Quartile Tracking✅
Skip Rate & Position✅
Click Rate & Position✅

Please note: the data & metrics collected differs between Client-Side, Server-Side & Server-Guided Ad Insertion, not all of the metrics above are available for every type of ad insertion.

If you'd like to add Advertising Debugging & Engagement to your Observability plan, please contact us via the support form in your Bitmovin Dashboard.


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